Pricing: honest “from” prices and what stands behind them.
Below is the lower bound for each service and what pushes the price up. We send an exact estimate with stages within one or two working days of the brief, and it is fixed in the contract.
Development
Marketing
Integrations and support
How the estimate is built
We price by the volume of work, not “by the market”. The estimate shows stages, hours and amounts: design, front-end, integrations, copy, testing, launch. If you do not need a stage — say, you write the copy yourself — it comes out of the estimate.
Three things drive the price up: the number of unique screens, the number of integrations (Kaspi, 1C, CRM, delivery) and the complexity of the logic (user accounts, roles, subscriptions). Everything else — design, languages, animation — matters far less than people usually think.
What is not included
Paid separately and directly by you: the domain and SSL (SSL is free), Apple developer account ($99 a year) and Google Play ($25 one-off), advertising budget, paid services such as a CRM or SMS gateways. Hosting on our servers is included in support; on your own infrastructure we deploy free of charge.
Payment
Projects up to a month: 50% at the start and 50% on delivery. Longer projects: by stage or by sprint. Subscriptions (SEO, advertising, support): monthly, in advance, with completion certificates. Bank transfer against an invoice from IE "1APP", or Kaspi.
How this compares with the market
In Kazakhstan a landing page costs from ₸100,000 with a freelancer to ₸1,500,000 at a large agency; a corporate website from ₸400,000 to ₸5,000,000; a mobile app from ₸2 to 20 million. We sit in the middle: more expensive than a freelancer because we give you a contract, deadlines and support, and cheaper than agencies because we do not carry an office and a sales department. More in the article How much a website costs in Kazakhstan in 2026.
The short version.
Why “from” rather than an exact price?
Because a landing page for a dental clinic with WhatsApp booking and a landing page for a property developer with a calculator and a 3D tour are different amounts of work. “From” is the real lower bound we actually work at, and the exact figure comes after the brief, within one or two days.
Are there any discounts?
If you order several services at once (say, website + SEO + advertising), we discount the subscription part. For startups at the MVP stage we offer flexible stage-based payment terms.
Can we pay in instalments?
Yes. The standard is 50/50; for longer projects, by sprint or by stage. Subscriptions are paid monthly.
What if the project turns out to cost more than the estimate?
The estimate is fixed in the contract. If we underestimated the volume, that is our risk, not yours. Extra charges are possible only for new features you add yourself, and only after they are agreed.
Do you ever charge less than this table?
Sometimes, for simple tasks: a one-pager on a ready-made component system, a light improvement, setting up a single campaign. Ask and we will price it.
Tell us about the task and we will reply with an estimate and a timeline.
No introductory call required: describe the task in the form or in a messenger, we will ask a few clarifying questions and come back with an estimate. This usually takes one or two working days.